Over the past 12 months, we’ve been working diligently behind the scenes to improve Synclovis’s visibility on Google Search. From keyword rewamping to fixing technical SEO issues, every action was focused on one goal—long-term organic growth. The latest Google Search Console performance metrics are a testament to how consistent effort and the right strategies can drive real results.

Keyword Rewamp & On-Page Optimization

When we began our SEO journey, one of the first initiatives was a complete keyword revamp. We shifted our focus to intent-based keywords that align better with what our target audience is actually searching for. This wasn’t just about plugging in high-volume search terms—it was about making sure each page answers the questions and needs of potential clients.

Simultaneously, we worked on strengthening on-page SEO elements like:

• Optimizing meta titles and descriptions
• Refining heading tags (H1, H2)
• Internal linking improvements
• Content structure for readability and engagement

Technical SEO Fixes

No SEO strategy is complete without a solid technical foundation. Here’s what we addressed:

• Fixed crawl errors and indexing issues
• Improved mobile responsiveness and page speed
• Structured data implementation for rich results
• Resolved sitemap and robots.txt discrepancies

These changes helped Google bots crawl and index our site more effectively, directly contributing to the boost in impressions and clicks.

Results After 12 Months

According to Google Search Console data (screenshot above):

• Total Clicks: 3.6K
• Total Impressions: 192K
• Average CTR: 1.9%
• Average Position: 50.4

These numbers represent more than just traffic—they reflect greater brand discoverability, better alignment with user intent, and improved SERP (Search Engine Results Page) presence.

One of the most encouraging signs is the steady upward trend in impressions and clicks, especially in the last few months. This is the long-term payoff we expected from an organic strategy focused on quality over shortcuts.

What We’re Doing Now: Enhancing User Experience

Now that we’ve built a solid SEO foundation, we’re moving to the next phase: user experience optimization.

We’re analyzing how visitors interact with our site—how long they stay, which pages they explore, and where they drop off. The goal is to make every visit seamless, engaging, and action-driven. This includes:

• Streamlining navigation
• Enhancing page layouts
• Adding clear CTAs
• Making content more interactive and visually appealing

Conclusion

SEO is not a one-time task; it’s an ongoing process. The progress made over the past year for Synclovis.com is proof that strategic planning, technical precision, and content alignment can deliver measurable outcomes. And we’re only just getting started.

Stay tuned as we continue refining the experience and optimizing for what truly matters user intent and satisfaction.